How to Build an Audience on a Budget

I find that writing articles based on my own life experiences is the best means of internet marketing. Writing down information (valuable) that can inform and most importantly, HELP others. Write in your own UNIQUE and distinctive style – what comes naturally to you. Be yourself in your writing and you will find that the words will flow. Use your individual area of expertise (and/or interests) to help others through sharing your unique knowledge and experiences of the magical journey that is life.

Then submit your articles to relevant ezines in your area of interest or expertise, and/or publishers resources, lists like Bill Montgomery’s Article Express, Shelley Lowery’s Article Announce, Angela Giles-Klocke’s Publish In Yours and finally, Mike Valentine’s Free-Content. In addition, they are all an excellent source of information.

Their web adresses are:

I believe that this strategy is the most effective form of TARGET MARKETING… that get’s us the best results by far on a very limited advertising budget (like most start up home online businesses)… and best of all it’s free advertising.

A few final words to summarize…

You DON’T have to be a writer to write articles. It doesn’t matter whether you have never written anything before. Just make a beginning.

“Be bold and unseen forces come to your aid.”

(that is one of my favorite quotations — story of my life!).

Progress in life is accomplished by doing the basics right – the “little chores day by day”. Success is never instantaneous – in any field of endeavor. For a while it may appear as if you are not making a noticeable difference through your substantial efforts (in time and dedication put in ). However, just keep chipping away” at your on-line marketing long enough and I can assure you, you WILL get noticed… even though it may take awhile. This whole business of internet marketing has been one long learning curve for us over the past four years – seeing what works and what doesn’t… like the lessons of life itself.

Just make a beginning. As the ancient Chinese proverb so wisely said… “A journey of a thousand miles starts with a single step”.


Craig Lock, Creative Writing Course My various books and money making information are available from:


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